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Big Shot Product Placement Applications Accepted

  • Writer: ePlay Digital
    ePlay Digital
  • Jun 4, 2019
  • 2 min read

Big Shot Basketball Beta releases have started to demonstrate how products like sneaker, hoodies, and t's can be integrated directly into the mobile game. Brands are placed on backboards, NBA players, billboards, maps, interstitials, and user avatars throughout different 3D and augmented reality scenes. ePlay is now accepting applications for brands to appear in Big Shot in 3 different Placements using 2 different partnership models.

Brands can apply to have products placed in Big Shot by submitting more information.

Placements

1. Product Placement - real-world products are converted into virtual world products to appear in 3D and augmented reality scenes. The new digital products can be chosen by users as options. Digital products appear in the Big Shop and are purchased as skins and other option. This is how Fortnite and Pokemon Go make money from users. Big Shop product examples inlcude: sneakers, hoodies, hats, bags, packs, t's, fitness gear, glasses, and sporting equipment.

Brands, esports teams, influencers, and manufacturers can apply here.

2. Ads - brands can advertise through billboards, logo placement, interstitials, and augmented reality engagement integrated directly into the Big Shot game or its special features.

Brands, retailers, corporates, and others can apply here.

3. Location-based Ads - retailers can promote their locations with special game coins and characters to drive and measure physical footfall behavior. Pokemon Go has made this ad unit a success. "Meet and draft LeBron in AR to your Big Shot Roster at any Starbucks location on Sunday between noon and 3 pm." Want to activate in the store with specific products? Add augmented reality capabilities to your product in store or with proof of payment.

Brands and retailers can apply here.

Partnership Models

ePlay has 2 different partnership models: 1. Free Revenue Share and 2. Paid Placement.

Location-based Augmented Reality Ad

 
 
 

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